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EV Owner Demographics 2026: How to Target and Market to This Crucial Buyer

EV owner demographics are shifting faster than most dealerships realize. What started as a niche market dominated by affluent

Christmas Auto Stats: Who’s Winning the Global Car Race

As the year comes to a close, Torkvia reviewed the latest available global auto sales data to assess how

Why Are JDM Cars So Popular? 5 Ways Dealers Can Leverage the Trend in Their Marketing

Why are JDM cars so popular right now? The Japanese Domestic Market vehicle phenomenon has evolved from niche enthusiast

Gen Z Car Buying Trends 2026: How to Market to the Next Generation of Buyers

Gen Z car buying trends are reshaping the automotive industry in ways no previous generation has. As the oldest

LA Auto Show 2025 – Key Highlights

This year, the LA Auto Show transformed the entire Los Angeles Convention Center into one of the most comprehensive

As October Ends, the EV Hype Cools: Porsche and GM Signal a Major Shift

Something big is happening in the EV world. Within the same month, Porsche reported a 99% profit drop, and